The Go South (STS) Tour Planner is a collaboration between The Group Travel Leader Inc. and the Southeast Tourism Society. This annual magazine includes editorial on all 14 Southern Regions that are members of the Southeast Tourism Society. We insert this magazine into the January issue of The Group Travel Leader and mail it to our 14,000 tour operators and group leaders nationwide. We also email the digital edition to over 16,000+ online readers and feature the magazine on our website grouptravelleader.com.
Southeast Tourism Society is compromised of fourteen regions: Alabama, Arkansas, The District of Columbia, Florida, Georgia, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, South Carolina, Tennessee, Virginia and West Virginia.
The popular Go South (STS) Tour Planner will be featured in the January 2026 issue of The Group Travel Leader. This years editorial topics include:
- Music Hotspots
- Beer, Wine and Spirits
- Sports Experiences
- Signature Museums
- Art Enclaves
View the flyer for advertising information







